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Negotiating High-Profit Sales

  

Do any of these sound familiar to you?

  • Your marketplace is increasingly competitive. Your competition keeps undercutting you, and you still have some salespeople in "order taking" mode. 

  • Your Sales Force routinely "leaves money on the table"

  • Your products and services are exceptional, but your salespeople need the ability to articulately demonstrate value to get the margins you deserve.

Then You've Come To the Right Place!

   

"This is The Most Effective, Professional, Down-to-Earth, Common Sense Sales Negotiation Program Anywhere!"

 

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Sales people by the thousands are being outfoxed by buyers who are no smarter, but who are better trained as negotiators. You are losing money -- and you can fix it. This is a program that uses role-playing, hands-on exercises and instruction to teach the most critical negotiating skills.

Designed exclusively for the sales professional, this program focuses on the skills and abilities of not just getting the business, but getting it with good margins while maintaining relationships.

“Sales ability determines your gross revenues, but Negotiating ability determines your profit!”

- Bob Gibson

All of our programs are customized to your industry and your situation, but in a typical program your salespeople will learn:

Tactics & Strategies
Stop leaving profits on the table! Generate higher profits while you enhance customer relationships. With two decades of experience in sales & sales management and teaching salespeople all over the world, Bob knows every tactic used by buyers. He’s identified the most effective, the ones used on your sales force day-in & day-out, and he’ll teach your sales force exactly how to respond to them.

Continuum of Business
A key thought process that separates this program from all other sales or negotiation instruction. It’s the key to repeat business - at high margins.

Moments of Truth
Every sales negotiation hinges on “moments of truth”. They’re the turning points in a negotiation, they often determine the profitability of a deal, and most salespeople aren’t tuned in to them. Once they become aware of them, and know what to – everything can change!

All About Power
This is the real game. Either your salesperson or the buyer is going to be the alpha player, and your salesperson better understand and be comfortable with power: where it comes from, how to get more of it, and most important - how to successfully confront and overcome your buyer’s power.

Positioning
How to position your company, its products and services - and the salespeople themselves - for maximum value in the marketplace. Positioning is the key to getting profitable business by building value, instead of cutting price!

Formula for Success
A proven process that works wonders with buyers. It heads off trouble before it starts, and it puts your salespeople in charge of the meeting. It’s a simple, but profoundly effective tool.

Negotiation Style
How to find your natural negotiation style and use it successfully.

Planning
The “How to Negotiate High-Profit Sales Planner” teaches a salesperson how to plan- really plan before a negotiation. The planner guides them through the minefield of sales negotiation. It helps them avoid mistakes, and most importantly - it shapes the way they think. They will reach a point where they will never be ambushed again.

Horse Trading Wisdom
Some thoughts from Bob’s dad and Bob’s years in business that keep you on track, and prevent the mistakes you regret for years afterward.

 

Bob Gibson is a negotiation strategist and the president
of San Francisco-based Negotiation Resources
He may be reached at 415-380-0910.


1-800-572-8005

 

  

Find out how to get 5-7% better margins.

Get our FREE guide, "How to Produce Good Negotiators in Your Sales Force."

  

 

In-house Training Programs:

   

90 Day Negotiation Intensive

Negotiating High Profit Sales

Negotiation in the Financial Industry

Street-Smart Negotiating for the Technical Professional

     

  

"Just wanted to let you know that your selling strategy is definitely working and helping me become a better negotiator at every moment of truth. Now instead of giving giving giving, I trade things and in return I get customers committed to a PO. I am keeping my antenna up at all times and looking out for those special moments (windows of opportunity) to work in my favor. "

Eliezer Garcia
VeriFone

"In the beginning, we wanted to hire Bob for his negotiating training skills for our sales force, but decided that our entire management team could use this training because negotiating is a basic skill required for each of us. At our International Business meeting last January, he filled the bill to a "T," and we all got what we wanted -- better skills for our personal and professional lives."

Frederick E. Wallin
Vice President, Marketing & Business Development

"There is no doubt that it was well worth the commitment of time and money to hold this negotiating skills meeting. A number of attendees said we could have used another day. How often do you hear that? The Guardian distributors are using with great success many of the concepts and steps taught during the seminar. This was very worthwhile and I see no reason why the skills learned will not be applicable for years to come."

Eric Mawyer
V.P. Training - Guardian Protection Products

"Our sales force quickly recognized several benefits of the program. First, they could immediately apply the gambits to their own selling situations. Second, and most important the gambits work! These two factors have dramatically raised the confidence levels in our people at a time that it is most needed."

John Dvorsky
In-house Project Manager
Yellow Freight Systems, Inc.

"Negotiating High-Profit Sales made an immediate and significant impact on VeriFone. Bob Gibson’s ability to customize his content to fit our unique selling environment and his reinforcement of our existing sales training program improved the bottom line and increased sales force confidence."

Robert Bergman, Ph.D.
Manager of Performance Systems
VeriFone, Inc.

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About Bob Gibson
Bob has assured the business success of his clients since founding Negotiation Resources in 1987. In addition to negotiating for clients in the corporate arena, Bob advises and coaches middle to senior level executives. His STREET-SMART® BUSINESS SERIES has proven an effective vehicle to convey his decades of real-world experience to business people in America, Europe, Canada, Mexico, and Asia.

Contact Information:

1-800-572-8005
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